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Sexist Makers of Anti-math Socks for Women Mess with the Wrong Math Teacher

Posted on October 2, 2014 by

Sock1My friend and veteran math teacher Cindy posted to her blog "100 Handwritten Notes" this brilliant, face-palming interchange between her and a clothing business called BlueQ.

TLDR:

  • Cindy writes ranty, but erudite email to company for selling a females-only sock with a message about hating math.
  • Company owner replies dismissively, and accidently includes internal email from another employee calling her an insulting word.
  • Cindy replies with some helpful advice on how to respond to potential customer feedback.
  • Owner replies with even more insulting message.

Read THE WHOLE DAMN THING. It's the best sexist trainwreck I've read in awhile.

Now a couple of thoughts. Could Cindy have chosen a less argumentative, shrill tone in her initial message to the company? Perhaps. She was definitely going in picking a fight.

That said, should the company have had a more measured response to this angry potential customer? ABSOLUTELY. Anyone who has been on the internet for more than a few minutes knows that stuff like this comes back to bite companies on an hourly basis.  There's no up-side to belittling and rising to the bait of an angry customer rant.

And lastly, I agree with Cindy, beyond the really stupid message, those are some fugly socks.

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