TLDR:
- Cindy writes ranty, but erudite email to company for selling a females-only sock with a message about hating math.
- Company owner replies dismissively, and accidently includes internal email from another employee calling her an insulting word.
- Cindy replies with some helpful advice on how to respond to potential customer feedback.
- Owner replies with even more insulting message.
Read THE WHOLE DAMN THING. It's the best sexist trainwreck I've read in awhile.
Now a couple of thoughts. Could Cindy have chosen a less argumentative, shrill tone in her initial message to the company? Perhaps. She was definitely going in picking a fight.
That said, should the company have had a more measured response to this angry potential customer? ABSOLUTELY. Anyone who has been on the internet for more than a few minutes knows that stuff like this comes back to bite companies on an hourly basis. There's no up-side to belittling and rising to the bait of an angry customer rant.
And lastly, I agree with Cindy, beyond the really stupid message, those are some fugly socks.