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Intel “Sunflower” promotion in SL benefits Conservation International

Posted on March 4, 2008 by

Sunflower_00201

Intel has launched an interesting virtual promotion for their new non-lead-based, more eco-friendly chip that uses "45 nanometer Hafnium-based High-k metal gate transistor" technology, whatever that is. To celebrate their new chip, Intel has created a sunflower field in Second Life. If you head to Intel island (click here to teleport) you’ll find dozens of lovely flowers in front of a soaring tower. 

Your avatar can pick up a little packet of seeds, which he can then "plant" in the ground.  The sunflowers grow within a few minutes from little seedlings to five meter tall plants before you eyes, which is surprisingly satisfying. Each sunflower you plant enters you into a sweepstakes to win a laptop computer as well as donates $1 to the nonprofit Conservation International.  Intel will donate up to $10,000 to the conservation group, so each seed counts! 

On the island you can also pick up a free virtual laptop that displays whenever you type in open chat, as well as a jetpack with Intel branded on it. Sweet!

It’s a nicely implemented corporate promotional event that so far seems to be drawing a steady stream of visitors the last couple of times I teleported in there.  Go plant a seed, donate to a good cause and maybe win a fabulous prize.

My buddy Nexeus Fatale has his own take on the promotion that is worth a read as well.

1 thought on “Intel “Sunflower” promotion in SL benefits Conservation International”

  1. florist Philippines says:
    August 31, 2009 at 10:03 pm

    Nice blog i like sunflower so much,good you shared this.
    ford

    Reply

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